16.05.2025

What and Where to Buy on Black Friday 2023

Black Friday in the USA: where to find the best deals on products.

Black Friday in 2023 in America starts on November 24. This is the time when many items can be purchased with huge discounts of up to 70%. You just need to know where to look for these black friday deals and where to go for your favorite products. It's best to prepare in advance so you don't forget to buy something important on November 24. Stock up on New Year's gifts ahead of time! Here are the products and brands that are most often ordered through Prostobox, and where to buy them. In alphabetical order.

Adidas

With Prostobox people often buy Adidas sneakers from the US, including Adidas Samba and Adidas Sport. The biggest selection is of course on the American website adidas.com, and they always have a discounts section there. On regular days discounts reach 30-40%, but during Black Friday they can hit 70-80%, plus you can find any product categories, including new Adidas Athletics.

But in reality you can often buy men's and women's Adidas even cheaper in the special section on Macy's. There are more than three thousand discounts because they are constantly trying to clear out old stock. You won't find the freshest Adidas Campus or Adidas Originals models there, but everything else sells at a good discount.

Apple

Apple does not hold Black Friday sales on its website. They are generally not inclined to lower the price of their goods. But fortunately, many other US stores attract customers to their sites with sales of their equipment. Most often these are not brand-new Apple iPhones, but some of the company's other products.

For example, on Amazon you can grab Apple Watch, Apple Macbook laptops or iPad tablets. There are only a few thousand such discounts and they sell out very quickly, so it's best to monitor the offers regularly if you want to save several tens of thousands of rubles. Moreover, in 2023, just like in 2022, Amazon is holding an earlier sale to satisfy buyers before Black Friday and take revenue from other retailers. Their promotion is called Prime Big Deals Day and starts on 10-11 October.

Target has good deals on Apple Macbook, Apple Watch and Apple earbuds. This year they are also running a promotion from 1-7 October, in addition to the regular Black Friday. And from 1 October to 24 December there is a Deal of the Day promotion.

There are rumors that this year Apple iPhone Pro will be sold at a discount on eBay. This once-largest American auction site is trying very hard to become an official store to compete worthily with Amazon. In recent years their online discounts have been very generous. Be sure to check them out during Black Friday — you will be pleasantly surprised by the savings and variety.

In general, even during Black Friday discounts it is not possible to buy Apple with huge savings. The company itself does not lower prices on its goods, and stores can sell them only 10-20% below the regular price — at a loss to themselves, in order to attract customers. But in the US overall Apple equipment costs 1.5-2 times less than in Russian stores. So even if you buy an iPhone or iPad with minimal discounts, it will still save you tens of thousands of rubles compared to buying in Russia.

Please note that the duty-free import limit is equivalent to 1000 euros (after that you will have to pay a small duty). And each individual item in the parcel must cost up to 2500 dollars.

ASOS

On March 2, 2022, Asos left Russia, and even in Kazakhstan it is possible to buy this high-quality clothing only in a limited format. However, during this time they have released a lot of new collections in the USA. And some of them (they have already promised!) will be on the Black Friday sale. It is also about huge discounts on cool designer brands—there are more than 850 of them in the Asos online store. Winter coats and jackets, sneakers, suits, sportswear, evening dresses. Discounts up to 70%, uniquely low prices for high-quality clothing. You can view all Black Friday promotions (and they already exist) in their special section Black Friday on asos.com. We highly recommend it if you are interested in this style: it will be difficult to buy such good things so cheaply later.

Calvin Klein

A very popular brand among Prostobox clients. Girls often give their loved ones men's Calvin Klein, or buy comfortable women's underwear Calvin Klein for themselves.

There are only three places where Calvin Klein in the US will be sold at a discount on Black Friday:

- CalvinKlein.us
- 6pm
- Amazon

You need to access the site through a VPN. Discounts reach 30-40%. It is profitable to make large purchases or purchases from new collections.

6PM has a special agreement with Calvin Klein. Here they sell everyday clothes, underwear, dresses, some jeans, as well as a lot of branded shoes. If you need Calvin Klein Jeans at a discount, comfortable things for training or socks at home, or sneakers from Calvin Klein, it's worth visiting the 6PM site.

Amazon is mainly focused on underwear. It offers profitable and fast delivery (including free delivery to the Prostobox warehouse for orders over $25), so Americans often buy inexpensive or small items here. If you need to buy a Calvin Klein underwear set, doing it through Amazon.com will be the easiest and cheapest option.

Google Pixel

Best Android smartphones. Without extra intrusive apps in the firmware, with the best camera and specs. At the same time, in Russia “Pixels” are officially unavailable. Unofficially, prices for them are quite high. Even the old Google Pixel 6 sells for 35-45 thousand rubles, depending on the store. This is significantly more expensive than on Amazon or at BHPhotoVideo ($340 new, or $240 if it was taken out of the box). At the same time, Japanese or other very strange versions are often sold on Ozon, with color restrictions.

Naturally, you should buy a Google Pixel in the USA. This is where the smartphone has the lowest prices. Even much lower than in China on AliExpress (where they ask $350-$400 for a Pixel 6), plus no risk of getting a counterfeit.

Let’s compare prices on Amazon.com and Ozon.ru.

Google Pixel 7a — $422 at Amazon, from $500 (48 400 rubles) at Ozon
Google Pixel 6 Pro — $559 at Amazon, not sold on Ozon (was 64990 rubles)
Google Pixel 7 can be bought for $531 at Amazon, from $570 (54 000 rubles) at Ozon
Google Pixel 7 Pro — $724 at Amazon, from $790 (76123 rubles) at Ozon.
On average, you save about $75, or around 7500 rubles. Delivery with Prostobox averages up to $9.99, including insurance (and even cheaper to Kazakhstan and some other countries). So buying an official smartphone in America saves you at least 6000 rubles. And you potentially get a higher-quality product.

Big discounts on Black Friday for Google Pixel are not expected, just like with iPhone. Some of them are offered by the official Google store, Store.google.com. But shopping there from other countries is not as convenient as on Amazon, BHPhotoVideo or eBay, and Google does not ship purchases to mail forwarder warehouses. 

Overall, it is expected that you can buy a Google Pixel Pro on Black Friday for 10-15% less than usual. This will save you an extra ten thousand rubles. Plus, stores offer good deals on Pixel Buds headphones, especially if you buy them together with the smartphone.

Lenovo

Not many people know this, but Lenovo is largely an American company. Ever since the Chinese Legend bought the IBM division that manufactured laptops, the main R&D centers have been relocated to the US and even most of its management are Americans too. That’s why it’s one of the few “Chinese” companies that trade freely in the US market and even create special products for it. Americans love Lenovo a lot: on the one hand, great specs and stylish design, on the other — low prices (thanks to manufacturing lines in China).

And, as a true “American” company, Lenovo holds big sales during Black Friday in the US in 2023. You can find deals at Amazon, BHPHotoVideo, and OfficeDepot.com. Discounts go up to 76%! Solid laptops and tablets for $300-$500. Lenovo IdeaPad 1 for $260. Lenovo ThinkPad L13 Gen 2 for $389.

Surprisingly, buying Lenovo laptops in the US is far more profitable than in China — provided you catch them on sale. In the States, the discounts are genuine, and when Black Friday hits, every brand tries to outdo the rest.

Levi's

High-quality jeans Levi's are easiest to buy in the USA. The official store Levi.com/US/ holds huge sales after Thanksgiving. Discounts on men's and women's Levi's reach up to 75%. Famous Levi's 501 Original can be bought for $100-$110. And a high-quality Levi's jacket (levi's trucker jacket) these days costs from $90.

Sometimes better deals, especially on Wrangler jeans, can be found on Amazon. But overall, the best discounts on Levi's products are on the official website and at Macy's. By the way, Prostobox buys goods from there for free during Black Friday Prostobox. To do this, look for this Black Friday promo codes in our social networks!

New Balance

Of course, New Balance shoes should only be bought in the USA. In China there are too many counterfeits of them (with the branded NB logo, but completely different quality). There are several options worth visiting for such shoes:

- site NewBalance.com
- outlet JoesNewBalanceOutlet.com
- Zappos.com
- 6PM.com


Also, of course, there are good offers on New Balance sneakers at eBay and Amazon. But overall it’s best to visit one of the four options above. On 6PM the prices are the lowest, but the selection is smaller, and they hardly run any special discounts for Black Friday. Right now you can find classic men’s New Balance 574 for $60-$75 (depending on the model). At the same time, on the official New Balance website prices are noticeably higher (New Balance 574 start from $89, New Balance 550 — from $109). But the Black Friday discounts are much more substantial, up to 20-30%. In any case, before buying be sure to check all four sites for the model you’re interested in.

Nike

There are lots of options:

Footlocker.com — if you have a VPN, you can buy Nike Air 1 here at a good price (from $80 on sale), Nike Air Force (from $90) and other shoes. The site doesn’t sell sportswear. But it’s one of the best athletic shoe stores in the USA.
Nike.com — surprisingly, the company’s official site isn’t very developed, and buying here generally isn’t a good deal. However, this is the only place where the latest collections are sold at a discount, like trendy Nike Dunk or the newest Nike Tech and Nike AirMax models.
Snipeusa — Nike clothing. For example, women’s Nike pants for gym workouts.
FarFetch — a wide selection of Nike sneakers, including Nike Force and Nike Low. This store is available in Kazakhstan too, but prices are usually much lower when buying directly in the USA.
Macy's — this store is famous for its Thanksgiving Day parades in the center of New York, and the Black Friday discounts here are huge too. About 18,000 Nike-branded items, almost all on sale. Nike Air Max SYSTM sneakers start from $65 (instead of $100).

Ralph Lauren

This brand is also worth checking out at Macy's, where they have a special section created for them (it will appear as soon as you type the brand name into the site's search bar). But specifically for Ralph Lauren in the US, they also have very well-developed own stores. Very good discounts on Black Friday can be found on RalphLauren.com, if you look in the Sale section or click/tap on the banner on the site's main page. Separately, it's worth checking out RalphLauren-usa.com, where the selection is almost as large, and there are even more discounts. Men's polo Ralph Lauren are sold there for just $30-$50 (instead of $100), and branded women's cardigans — from $90 (instead of the usual $190).

But still, check out Macy's, especially on Black Friday days in the US. With promo codes and unique discounts, you can sometimes buy Ralph Lauren T-shirts from $27, and hoodies — from $34. An ideal gift for a husband or child who wants to wear premium-class clothing and feel comfortable. Some collections from Polo Ralph Lauren are also sold on Amazon, although the selection of colors and styles there is slightly limited.

Samsung

Very few people know this, but in the US the company has its own store, Samsung.com/US/, where during Black Friday and Cyber Monday there are very good discounts (similarly, by the way, with the Microsoft store, where you can profitably buy an Xbox or Surface laptops). Prices for the Samsung Galaxy S23 start at $749, and with discounts you can buy them even cheaper.

Samsung Galaxy Tab and other tablets are worth checking profitably on BHPhotoVideo.com. Good special offers, including on Galaxy Buds and Samsung smartphones, as well as smartwatches, are available on Amazon. With guaranteed free delivery to our warehouse.

More than 4500 offers of Samsung equipment, old and new, are listed on eBay. The site also features a convenient search for the latest smartphone models from the company. Just carefully check what you are buying (a smartphone, not a case or parts for it). And remember that shipping may be paid — check how much the seller wants for shipping to the Prostobox warehouse in Delaware.

Also check carefully that the Samsung smartphone version is Unlocked, meaning it is not tied to any US mobile carrier.

Skims

American brand of shapewear and clothing founded by Kim Kardashian. Surprisingly, not too expensive (if you buy in the USA). A great gift for your beloved: elegant, delicate, and at the same time Skim lingerie costs only from $20 (and that's even without discounts!). During Black Friday 2023 you can buy a Skims dress for $60-$70. Suitable for any figure!

The easiest way to buy Skims on the official website Skims.com. Free delivery to the Prostobox warehouse when ordering from $75.

Sony

If you need to buy a Sony PlayStation, it's worth visiting eBay. There are quite official prices: the console is sold for $499 if you buy without discounts (but there are discounts these days, plus special offers together with games). Savings when buying a PlayStation — at least 10,000 rubles compared to Russian prices. Delivery of PS5 to the Prostobox warehouse takes 4 days and is free.

For all other equipment, including Sony Xperia — you can visit BHPHotovideo, Target or Adorama. They sell smartphones, cameras, and lenses. Discounts are not very big (except for televisions, which are difficult to deliver), but the prices are good. Please note that the product for delivery from the USA must not cost more than $2500.

Another universal option is to buy on Amazon. Every month about 20,000 Sony Play Station are ordered there in total (and several hundred of them through us). Sony equipment is also abundantly sold in the USA at OfficeDepot.com. Promotions there change every day, but there are very cool offers, especially during Cyber Monday. Accessing the site may require a VPN, but they interact quite well with our warehouse.

Tommy Hilfiger

Premium segment clothing and footwear. You can order from the official Tommy Hilfiger online store — Tommy.com. And even more profitably — on their new site TommyJeansUSA.com (may require VPN). Profitable offers for men's and women's clothing Tommy Hilfiger are also available at Macy's.

But in fact, most often through us they buy Tommy Hilfiger on 6PM.com and Amazon.com. On both of these sites the brand has its own popular page — essentially acting as a mini-site. With its own offers and discounts, and its promotions on the day of ЧП. Tommy Hilfiger jackets from $70 (instead of $110), pants and jeans — from $40 (instead of $80), branded polo shirts — from $20 (instead of $50). Black Friday is truly the best time to stock up on good things for the whole year!

Uniqlo

Japanese brand of casual clothing that has become very popular in the States and around the world thanks to its unique style. On Black Friday, you can buy Uniqlo at a good price on the website https://www.uniqlo.com/us/. In other stores, even on Macy's and 6PM, the company's products are extremely rare. Men's us polo Uniqlo costs only $9.90 thanks to discounts (though it's available only in some rare colors). Branded women's sweaters cost $29-$49.

For Black Friday clothing, it's also worth checking out the official stores of brands such as:


All of them are running their own unique discounts, and if you like their style, now is the best time to buy something for yourself or as a gift. Separately, it's worth mentioning the super-popular store for vitamins and supplements — iHerb. Recently, people have been buying almost as much from us on iHerb as on Amazon: US dietary supplements and vitamins enjoy greater trust than those from other countries.

Brands like Carter's, Coach, Converse, Michael Kors, Furla, Puma, Balenciaga, — are best ordered with big discounts from 6pm. Prices there are always 50-80% lower.

 

Be sure to visit Amazon.com and Ebay: their homepages have huge sections for Black Friday 2023. Often not featuring the most famous items, but still with solid discounts (from -20%) and a chance to pick something new and interesting. There are thousands of deals there—you can find any clothing or electronics, and you're sure to discover something in the category you're looking for. And with Prostobox it can be delivered to your country very quickly.

Well, of course, just Google the name of your favorite item plus "black friday sale", "black friday shop", or "black friday us". This makes it easy to find any brand that's running deals. And don't forget Cyber Monday, where discounts on gadgets will start on 27 November.

 

Also be sure to check out Prostobox's «Black Friday» section, which collects the best individual discounts. For example, Airpod Max at $200 off the regular price. There you can also find a promo code for free purchases through us. This promo code is valid until December 31.

During Black Friday and Cyber Monday we post the best deals for you in real time on social media. Follow Prostobox on VK or in Telegram to be the first to see the best offers.

 

 

The Prostobox.com team
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